Monday, November 2, 2009

Craft Beer Personality Profile

This group is more likely to spend time thinking about beer rather
than work. They are more open-minded than most people, seek out
interesting and varied experiences and are intellectually curious.
Craft-beer drinkers also skew as having a lower sense of responsibility
—they don't stress about missed deadlines and tend to be happy-go-
lucky about life.

Of course they don't even attempt to pigeon-hole the home-brewers...a
real rogue's gallery ;)

http://adage.com/article?article_id=140106

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